A Digital Food System on the Blockchain

the Data-smart Farmhand leads as a neutral 3rd party custodian to bring further transparency to the agriculture and food system industry, which will strengthen perception of products, services, and create confidence across the value chain.

Marketspace: Digital Records of Physical Assets for Investment

 
For liquidity providers, that suffer with de-risking asset investments,
For Agri-cooperatives, that suffer with privacy concerns,
we offer a mobile wallet application that provides digital records of physical assets.
Unlike other smart farming applications, our product is a marketspace of immutable assets for investment opportunities, targeting DeFi platforms.

To use the platform, customers are charged based on the amount of segmented or sorted data they want to use or with a subscription for an unlimited amount of data.

  • Visualising the data on the UI is free; downloading data or downloading visualised data (maps, tables etc) has a cost
  • Input suppliers would pay to have access to farmers and distributors data for best practices
  • Retailers would pay to better understand the consumers purchasing habits
  • certification fees
  • other more complex pricing models (e.g., training and consultancy, workshop fees and sponsorships
  • customer growth: government and other non-profit funding organizations, as well as other verticals that need Net Zero emission compliance

Product Features

  1. Farmers and fieldworkers use our App to collect data and compile farm-habitat assessments of their physical assets.

  2. Assessments are converted into traceable digital records by our platform and stored in a user’s native wallet

  3. Our marketspace platform uses these digital records to engage providers for fundraising and accredited services  

  4. Members can access our platform to view data for how funds are being used to support endeavours

  5. Members contribute and vote on community decisions to improve habitat assessment metrics/best practices

BENEFITS

1. Standardised financial institutions (SPVs) compliance for DeFi investors
  • regulations that DeFi platforms must comply with to be onboarded by traditional banking, financial services and insurances (BFSIs) organizations.
  • SPV can help to isolate the parent company from financial risk by separating the assets and liabilities of the SPV from those of the parent company.
  • allow investors to buy securities that are backed by specific assets rather than the creditworthiness of the parent company.
2. Transparent Net Zero provenance metrics for value chain investors
  • proof-of-existence (POE)
  • transparent practice
  • data provenance
  • proof-of-origin and geolocation
  • freshness/time-to-market
  • produce safety and integrity
  • non-exploitation/sustainability credentials
  • climate-aware services: compensation and neutralisation projects

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3. Optional: Net Zero provenance data for value chain service providers to build products

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ADVANTAGES

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Use cases

What/ If Experiments

Using shared data in testbeds for participant’s product and services:

  • Model analysis with an emphasis on main challenges and opportunities
  • Stakeholder analysis and context
  • Value chain analysis to understand their role, objectives and value generated
  • Gap analysis
  • Today´s processes and use of data
  • Digital skills
  • Potential for business model innovation

Environmental Labelling

Build conformity to develop a packaging environmental-label framework:

  • Track and trace a product’s data-DNA as it moves up the chain and into a consumer’s home or restaurant
  • Application for consumers to research individual products in the retail brick-and-mortar stores, or eCommerce sites
  • Compare the value of the carbon footprint, water usage and dietary requirements amongst the different SKUs (Stock-Keeping Unit) 
  • Connect product packages to smart devices by scanning the labels, and receive updates on the lifecycle of products to reduce food waste

Consultancy

Similarly, for distributors/ resellers to understand their model and challenges and help them reinvent their model making use of this new way of working and repositioning their leverage as intermediaries within a blockchain immutability system.

  • Identification of data driven business improvement and customer innovation opportunities with a view to define the most compelling reasons for them to join the initiative, as well as a prioritisation of the main data fields to be captured and the activities and related processes where they can be used.
  • Mentorship
  • Grant and encourage involvement and participation from all parties to co-create the new solution, since we believe this is the best way to guarantee successful adoption and usage.

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